PURPOSE-LED STRATEGY CONSULTING

Clarity is a

competitive advantage

We help business CEOs, SLTs & Founders get clear on what matters, make better decisions,

and move forward with focus.

HOW WE WORK WITH YOU

What brings you here?

STRATEGY

Clarify your direction?

For leaders who need sharper choices about where the business is going and what matters most. We help you build a clear, purpose-led strategy your team can execute.

PROBLEM SOLVING

Solve the right problem?

For recurring issues, stalled decisions, or competing opinions. We help you define the real problem and agree on a clear way forward.

TEAM ALIGNMENT

Move in the same direction?

For leadership teams working hard but not moving together. We help you build shared understanding, clarify ownership, and commit to focused action.

ORGANISATIONS WE'VE WORKED WITH

Real engagements. Real outcomes.

What Our Clients Say

Results that speak for themselves.

"Our two-day strategy workshop with Perispec Consulting was a game-changer. We emerged with a clear, actionable direction for our company."

Testimonial from Muhammed Zia Dawood of SuperWise Solutions about Perispec Consulting’s two-day strategy workshop and clear actionable business direction.

Muhammed Zia Dawood

Founder & Managing Director

SuperWise Solutions

"Facilitation was extremely well managed while still extracting thoughts and contribution.Certainly can recommend him to lead your next strategy planning."

Testimonial from Andries Schoeman of V3 Consulting Engineers recommending Afzul Soobedaar for strategy planning facilitation and workshop leadership.

Andries Schoeman

Chief Executive Officer

V3 Consulting Engineers

"I would highly recommend Afzul. He facilitated workshops aimed at building trust relations between labour and business, and the outcomes were excellent."

Testimonial from Mpho McNamee Doe of Sappi Southern Africa recommending Afzul Soobedaar for facilitated workshops, trust-building, and excellent outcomes.

Mpho McNamee Doe

Former Executive:Corporate Affairs

Sappi Southern Africa

FROM THE PERISPEC BLOG

Where thinking meets practice.

Strategy Execution: Why Plans Stall

Discover why strategy execution breaks down even when the plan is sound, and what leadership teams need to change to turn strategy into results.

Recurring Business Problems: Why They Keep Coming Back
A leadership team in discussion around a table — illustrating why recurring business problems persist without a structured process.

Discover why recurring business problems persist despite repeated discussion, and what needs to change before they can genuinely be resolved.

Purpose-Led Strategy for Small Businesses
Small business owner standing confidently in her shop, illustrating how purpose-led strategy helps South African entrepreneurs build clarity and direction

Discover how purpose-led strategy gives small businesses a genuine competitive advantage, and what it looks like when it works in practice.

ABOUT

About Perispec Consulting

Afzul Soobedaar, founder and director of Perispec Consulting, smiling confidently in a grey polo with glasses and grey hair and beard, seated in a warm, professional setting. Afzul is an experienced strategy consultant and workshop facilitator based in South Africa.
AFZUL SOOBEDAAR
Founder & Director of Perispec Consulting
Why I Started Perispec

During my 20+ years in executive and senior leadership, I saw a pattern that resonated across every industry: even high-performing organisations get stuck. They are often slowed by ambiguity, misalignment, and inertia.

This became my mission. I founded Perispec Consulting in 2016 to change that.

Perispec is built on a single promise: to bring clarity where there's confusion, structure where there's drift, and purpose where there's disconnection. I partner with leadership teams to solve their most complex problems, gain strategic clarity, and align around what truly matters.

When you're ready to tackle a high-stakes challenge or get your team moving in a single direction, I help you cut through the noise and make confident, purpose-led decisions.

How I Work

My approach is simple: I lead with purpose and partner for clarity.

As a remote-first consultant, I facilitate strategy development, problem-solving, and alignment workshops with teams across industries and geographies. My work combines a clear, actionable structure with a collaborative, human-centered approach.

I pioneered remote facilitation long before it became mainstream, and my clients trust this model for its unparalleled flexibility and effectiveness. While I'm based in Johannesburg, my work reaches teams around the globe.

I'm a Facilitator first, Strategist always, and your Thinking Partner when it counts.

My Credentials
Education
  • BSc and MBA, University of KwaZulu-Natal.
Certifications
  • Certified Design Thinking Practitioner
  • Certified Design Sprint Facilitator
  • Certified OKR Practitioner
  • Certified Facilitator

Over 20 years’ experience in strategy and management across public and private sectors with deep experience in both strategy formulation and strategy execution, risk governance, and stakeholder engagement.

GET IN TOUCH

Let's talk about your business.

No obligation. Just a conversation.

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